The deployment model
We don’t onboard. We deploy.
Most engagements start with a kickoff deck and a 90-day discovery. Ours start with infrastructure. By week five your tracking is live, your testing engine is running, and your first creative sprint has shipped.
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Deployment timeline
Four phases, from week one to compounding.
WEEKS 1–2
Audit & Architecture
Discovery, system mapping, and a measurement baseline. We diagnose where the money is leaking.
WEEKS 3–4
Infrastructure Build
Dashboards, testing engine, and tracking go live. The creative brief is written from your data.
WEEK 5+
Full Execution
Weekly creative sprints, media live across channels, and the first data loop closes.
MONTH 3+
Compounding
The system learns. We bring the receipts, and the next $500K has a destination.
The weekly cadence
What a week looks like once we’re live.
Every week closes with more signal than it opened with. The model gets sharper. The spend gets smarter. Rinse, repeat.
MON
Creative review
New concepts scored, winners and losers called against the hypothesis.
WED
Performance report
Incrementality and CAC by source, what drove revenue.
THU
Sprint planning
Next batch of creative hypotheses briefed from the week’s learnings.
ONGOING
Optimization
Budget and bids reallocated to where the model says return is highest.
Start here
The Growth Audit
Free. We map your entire growth architecture across all three layers and hand you a prioritized build sequence.
Book a growth audit →
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System diagnostic across all five layers, scored and prioritized
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Deployment roadmap with sequenced build order
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Channel architecture and media-mix recommendations
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CAC Quality Scorecard and 90-day growth projection
Thirty minutes. No pitch deck.
We’ll map your growth system’s gaps and show you what to fix first.
Book a discovery call →
See the growth you're leaving on the table.
30 minutes. We map your growth system across five layers, score each one, and show you the highest-return moves. You keep the plan either way.
30 minutes · Free · No commitment